We've all been there: there's an exciting conference coming up, tickets are already on sale (and selling fast), but your boss is reluctant to give you the green light.
This October, we’re hosting REFRAME 2025 — our video innovation conference. Last year’s event featured a range of star speakers, including Ted AI Show host Bilawal Sidhu, former Netflix CMO Bozoma Saint John, and the legendary Martha Stewart. This year’s event promises to be just as impressive.
Do you want to attend REFRAME 2025, but you’re not sure whether you can convince your boss? Here's how you can address the most common concerns and demonstrate to your boss why you need to be in New York for this year’s event.
Will the conference provide enough value to justify the cost?
The cost of your ticket is a small investment that could drive significant results for you, your team, and your organization.
Learn from entrepreneurs and leaders who have overcome the same challenges you're facing, and use that knowledge to revamp your video strategy.
The conference also offers a rare opportunity to connect with hundreds of industry peers in person — contacts that could prove valuable in the future.
Plus, tickets are only $175, and they include breakfast, lunch, a reception, merch, activations, and, of course, the fantastic content. That’s all for less than most conferences.
We have deadlines coming up. We need you in the office.
We understand that you have a busy schedule, and that's why REFRAME is a full-day event packed with highly relevant sessions.
The insights and tools you gain could be just what your team needs to become more efficient and deliver better results more quickly. A single day out of the office could save hours of work on future video projects.
I'm not sure how this conference directly benefits your role or the team.
REFRAME is for everyone involved with or interested in video. Marketers, internal communications professionals, and creative professionals can all benefit from staying up-to-date with the latest innovations in video.
Check the list below for the benefits specific to your role, or provide your boss with materials from last year's event to help them understand the value.
Why Marketers should attend REFRAME 2025
- Elevate your brand connections through compelling visual storytelling.
- Learn how top brands build lasting audience relationships with engaging video content.
- Explore innovative video formats, such as interactive video.
- Enhance your workflows using AI-powered tools and insights.
- Gain cross-functional inspiration from marketers, video pros, streamers, and filmmakers.
- Bring back actionable strategies to strengthen your marketing efforts.
Why Enterprise Business Leaders should attend REFRAME 2025
- Uncover the transformative potential of video to drive enterprise growth.
- Learn how to scale video content across your organization using a unified platform.
- Centralize video management, distribution, and analytics—enhanced by AI.
- Build a secure, compliant video ecosystem that meets evolving security needs.
- Connect with forward-thinking leaders to exchange ideas and strategies.
- Empower teams and streamline communication with enterprise-grade video solutions.
Why Video Professionals and Filmmakers should attend REFRAME 2025
- Push creative boundaries and expand your craft with next-gen video technologies.
- Explore innovations in Generative AI, virtual production, XR, and immersive video.
- Discover how peers are revolutionizing production workflows and storytelling techniques.
- Learn innovative techniques to enhance your visual storytelling.
- Network with acclaimed filmmakers and industry thought leaders.
- Join a vibrant community passionate about video as both an art form and a science.
Why Niche Media Companies and Streamers should attend REFRAME 2025
- Discover strategies for monetizing video beyond YouTube and social platforms.
- Learn how to build deeply engaged communities around your content.
- Gain insights on creating interactive and immersive video experiences.
- Connect with other media innovators and successful niche streamers.
- Turn your video content into sustainable revenue streams.
Why Learning & Development Professionals should attend REFRAME 2025
- Transform your training programs with cutting-edge video strategies.
- Leverage emerging formats to create immersive, impactful learning experiences.
- Discover scalable approaches to drive real skill development through video.
- Connect with L&D pioneers and expert video creators.
- Bring back actionable insights to build robust, engaging training solutions.
We have other priorities right now.
Video marketing is evolving rapidly, and brands and businesses must keep pace. Your customers expect quality, interactive video experiences at every turn — fall short and you risk losing sales to your competitors.
Attending REFRAME 2025 will ensure you're at the forefront of video innovation. Find out how to integrate AI into your video workflows and discover new ways to create content that moves the needle.
Couldn't you watch the sessions online instead of attending in person?
Watching the sessions online after the event is an excellent option if you're not able to attend in person. However, you'll miss out on the breakout sessions, Q&As, and networking opportunities that make REFRAME 2025 so valuable.
We'll be welcoming some big industry names to the event. Attending REFRAME 2025 in person could help raise awareness of your brand or business.
Convinced? Sign up here to reserve your spot.
